Marketing for painting contractors

Painting is a visual, planned purchase. Homeowners think about it for weeks or months, look at a lot of photos and get several quotes. The painters who stay booked show their work everywhere, get in front of homeowners early, and follow up quickly when an estimate request comes in.

What painting marketing includes

Facebook and Instagram ads with your real work

Before-and-after photos of a faded exterior or a dated kitchen are some of the best ad content there is. We turn your project photos into ads targeted to homeowners in your service area, with an offer that gets them to book an estimate now instead of next year. See Facebook ads for contractors.

Google Ads for active searches

"House painters near me," "exterior painting [city]," "cabinet painting" and "interior painters" are people ready to get quotes. We target those searches and send each one to a matching landing page. See Google Ads for contractors.

Book the season early

Exterior painting slows in cold or wet months in many markets. We run early-booking offers before the season so your crews start spring with a full calendar, and push interior work and cabinets when exterior demand drops.

Local SEO and Google Maps

Pages for interior painting, exterior painting, cabinet refinishing, deck staining and commercial painting, plus the towns you work in, so you rank in search and in the map pack. See local SEO and Google Business Profile optimization.

A portfolio website

Large photo galleries organized by project type, reviews, the paint brands you use, your prep process and warranty, and an easy estimate form. See website design for contractors.

Fast follow-up on estimate requests

Homeowners usually request several painting quotes. The painter who calls back first and shows up on time has a real edge. We call your leads and book the estimate. See lead generation.